1.Please have any branding, focus group or market research issues resolved before we start the redesign as this can eat into most of our production time.

2. List all elements needed...

3. What Colors would you like to use?

4. Do you want any footage used?

5. Do you have existing footage?

6. Will you be shooting new footage?

7. Will your anchors be chroma keyed? On set? Or in the field?

8. How much pad in front of the animations? In back?

9. Will you need monitor graphics on set?

10. Will there be keyable graphics?

11. What equiptment are you editing with?

12. How many Editors?

13. Years of Editing Experience?

14. What equiptment are you creating graphics with?

15. How many Artists?

16. Years of Graphics Experience?

17. Ask staff if there's anything that they might need in this new promo package.

18. Please list the durations for all elements?

19. How closely do you want to be connected to your network affiliation?

20. What fonts do you currently use?

21. Will you purchase new ones?

22. Who are the KEY people responsible for signing off on the package?

23. Who are the KEY people responsible for questions regarding – Editing, Graphics and Audio?

24. Are we going with your current music package or a new one?

25. There are a few things that have consistently slowed down projects.

The Main ones are waiting for music or announce tracks, shooting the talent, shooting scenic, choosing chyron font and signing off on different parts of the package.

26. What is your launch date?

27. What is your test date?

28. Do you have a promotional slogan or image for the station?

29. How long do you expect to use this package?

30. Send air checks from ABC, NBC, CBS, FOX affiliates, print put on tape or put on disc graphic breakdowns from these stations.

31. Please send logos for Opens, Bugs and End Pages

Please supply any demographics surveys that you might have.

1. Define target group you wish to appeal to most?

2. What is the strength of your market position?

3. What is your weakness?

4. Competition #1 – list station and there strengths and weaknesses

5. Competition #2 – list station and there strengths and weaknesses

6. Competition #3 – list station and there strengths and weaknesses

7. Describe how you would like to be seen

8. Describe on air looks you like or dislike

9. Describe basic colors you like or dislike

10. Are there particular styles of work that you like or dislike?

11. Are there any particular images or symbols that are appropriate to your station?

12. What one thing is trying to be said with new on air look?

13. What is the history of your logo? Who designed it?

14. How is it perceived?

15. How do you like it?

16. What are its strengths and weaknesses?

17. What are the 3 highest rated shows on your air? Not including your news

18. What are the 10 highest rated shows in your market? Not including local news

19. Who is the #1 station? #2? #3? (In news)

20. Who is the #1 station? #2? #3? (In programming)

Place a number from 1-5 next to the terms below 1=dislike 5=like

Simple-

Hi Tech-

Abstract-

Traditional-

Classical-

Natural-

Complex-

Slow-

Human-

Ethnic-

Organic-

Quick-

Colorful-

Architectural-

Graphic-

Scenic-

Powerful-

3D-

Are there any other styles you would like to project?

1. Questionaire filled out.

2. Submit Quote / Approve Quote.

3. 1/3 of Payment Due to committ to project.

4. Submit Design.

5. Approve Design.

6. Submit Design of Complete Package.

7. Approve Design of Complete Package.

8. 1/3 of Payment Due after design approval.

9. Build Package.

10. Submit Package.

11. Approve Package.

12. Final 1/3 Payment due on delivery of final animation